In a NY Times article entitled, “Quit Social Media. Your Career My Depend on It,” Cal Newport outlines the various ways that social media can harm you and, in particular, your career. Is he right? Is social media really bad [...]
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Branding
How To Create a Cult Following of Customers: Entrepreneur Barbie vs Blogger Jenny Trout
In a one week period, the pop-news world was a-flutter with debate regarding plastic "Entrepreneur Barbie" on the one hand and genuine Jenny Trout (real-life entrepreneur) on the other. What a juxtaposition! While some hailed the new Barbie as a [...]


